Engel & Völkers Exchange 2018, held in Seattle in early March, was the largest and, to our minds, the most successful Exchange yet. Representatives from Engel & Völkers NYC joined friends and colleagues from across North America in the Emerald City for three days of lectures, discussions, and galas. As our own Barbara Ann Rogers summarized it, “Every year Exchange gets bigger and better. It’s a thrill to see E&V colleagues from all over the Americas, and to be inspired by them, our guest speakers, our management team, and our Special Olympics featured athlete.”
A Private Office event was held at the Chihuly Glass Garden on the Sunday before the opening of the Exchange. The Private Office is comprised of the company’s top international brokers, and we are proud to have representatives in this elite group. “We were treated to a lovely dinner in a magical setting as we saluted the success of E&V’s top advisors,” said Private Office Advisor Leslie Hirsch.
The Exchange itself was held at the Seattle Olympic Fairmont Hotel and began Monday morning with CEO Anthony Hitt’s opening talk, This is Us, which set the tone for the event. Opening speaker Scott Stratten, President of UnMarketing wowed with a dynamic presentation on innovative marketing strategies that aligned well with the uniqueness of our brand.
A highlight for our agents on Tuesday was the RED talks, a series of real estate professionals from technology, marketing and coacoffering their unique perspective on the housing market and approaches to today’s clients.
On Tuesday night the Award’s Gala was held at the Museum of Pop Culture. A backdrop of fun and whimsy made an always-awesome event particularly unforgettable. As one of our advisors put it, “MoPOP was a great space for the Gala. Having the Museum to ourselves allowed us to explore exhibits while networking and to ultimately dance the night away in the glow of giant screen showing videos that only a pop culture museum could assemble.”
We were especially excited by the Awards portion of the evening because of the strong representation by Engel & Völkers New York City. Two of our teams, The Morrel Team and Mercedes Berk, were listed in the top-ten producing teams by GCI (Gross Commission Income), with Mercedes Berk topping the list as number one in North America! Moreover, our office was ranked the fourth top-producing shop, a testament to the hard work of all of our talented advisors.
On Wednesday, as part of the closing session, we were honored to be joined by CEO of Special Olympics International Mary Davis as well as Special Olympics Athlete Andy Bryant for a moving main stage presentation. Our network raised over $12,300 for the Special Olympics throughout our three days in Seattle.
Our agents returned from the event rejuvenated and brimming with new ideas. “The energy at Exchange was amazing. The entire hotel was buzzing with ideas, encouragement, introductions and valuable insight. My batteries were recharged by the opportunities, marketing ideas, strengthened relationships and new friendships I gained by attending,” said Hirsch. Barbara Ann Rogers came back more convinced than ever that, “Even as Engel & Völkers continues to expand globally we remain true to our core values of Competence, Exclusivity, and Passion.”
Next year E&V Exchange will be held at the Chateau Elan Winery & Resort located outside of Atlanta, Georgia. Beauchamp, who has attended four exchanges, offered this advice for next year’s attendees, “The key to a successful exchange is not only lots of business cards but a strategy on who you want to meet and connect with and why (particularly for feeder markets or presenting potential opportunities to collaborate and cross market). It presents the opportunity to get to know specific individuals within the network, so that it is not just, ‘We have offices in xyz,’ but knowing who the best fit for potential clients are.”